Product placement


In 2012 and 2013, the "Product Placement" has led to film production between 25 and 35 million euro per year and has affected six out of ten films. All companies can use it and the phenomenon is growing, both in Italy and abroad. Product Placement represents approximately 10% of private resources that contribute to the national film production. In Italy, there are a half-dozen agencies specializing in Product Placement collected in an Association. Many companies are very interested in placing their products and their trademarks in foreign films and television productions. We are ready to study your projects to propose to Italian companies the opportunity to use product placement to advertise their brands in your country of origin.